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How to Network at Events (Or Anywhere)

Your network defines your success. Whether you are an entrepreneur, a sales rookie, or an evangelist, it is likely that your success depends on the trust you build within your social and business community. People love you. But every time you are at a party or door-knocking to make that sale, your knees shake like a leaf trembled by a strong gale, and your palms sweat like it’s 41 degrees on a hot summer day. Like yourself, I have been there too. Standing awkwardly in a corner at a social gathering. Quietly escaping through the crowd, avoiding brushing shoulders with people busy talking. Actively avoiding eye contact like the guilty puppy who ate all the treats while the dog-mom was looking away. I can’t believe how easily I used to thread myself out through narrow gaps in that crowd-needle. Talking to strangers, connecting with new prospects (yes, I sell for a living), and attending any social or professional events would make me uncomfortable—just like you are. However, we all have t...

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